Coors Light was born in the Rockies in 1978, and is a light beer that delivers Rocky Mountain cold refreshment. Always cold lagered below freezing to give Coors Light its crisp taste. Cold filtered for a bright appearance. Cold packaged at the peak of freshness. We take pride in our process and our ingredients that make The World’s most refreshing beer. We use pure water from ancient aquifers, deep lakes and Rocky Mountain springs to make a more refreshing beer. Coors Light is made with traditional two-row lager malt which is made from our 100% American grown high country Moravian barley and four hop varieties; these are selected for their delicate aromatic properties.